Delivery Profitability Calculator
Work out your true cost per delivery: fuel, driver wages, vehicle wear and overheads. See which zones make money and which need a fee review.
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- Break down driver wages, fuel, depreciation, and failed-delivery costs per drop.
- See which zones make money and which need a fee review.

Watch the Delivery Profitability Calculator in action
See how to check whether your delivery fees and routes are profitable.
Zones & cost per drop
See where you make and lose money
| Zone | Fee | Cost/drop | Margin |
|---|---|---|---|
| Local (2 mi) | £4.95 | £3.10 | £1.85 |
| Standard (5 mi) | £6.95 | £6.40 | £0.55 |
| Extended (8 mi) | £8.95 | £9.80 | ‑£0.85 |
Are Your Deliveries Making Money?
Most florists set delivery fees on what the shop down the road charges, or what feels about right. Without knowing your true costs, you could be losing money on every drop.
Hidden Costs Add Up
Fuel is obvious, but what about driver NI contributions, vehicle depreciation, insurance per run, failed deliveries, and loading time? These hidden costs can double your true cost per drop.
Free Delivery Gamble
Offering free delivery on orders over £50? Without knowing your cost per drop, you might be giving away more than you think, especially on extended routes.
Peak Week Surprises
Valentine's and Mother's Day bring more deliveries, but also more driver hours, fuel and wear. If your fees don't rise with the volume, peak weeks eat into profit.
Two Modes for Every Situation
Quick mode gives you a fast estimate in seconds. Detailed mode lets you dial in every cost variable for precision pricing.
Step 1
Quick Mode: Fast Estimates
Good for sanity-checking your current fees or setting a baseline. Enter your delivery fee, driver wage and deliveries per hour. The calculator fills in the rest from regional defaults.
- Get results in under 30 seconds
- Location presets: city, suburban, or rural
- Smart defaults for UK, Ireland, and US
- Instant profit per hour and break-even fee
Quick Mode Inputs
Step 2
Detailed Mode: Full Control
For florists who want precision. Configure every cost variable including owned vs leased vehicles, petrol vs electric, insurance, parking, failed delivery rates, and even carbon offsetting.
- Run-based model with exact delivery counts
- Owned or leased vehicle cost structures
- ICE or electric vehicle calculations
- Failed delivery rate and retry costs
- Insurance, parking, and toll allocation
Detailed Cost Breakdown
Step 3
Break-even Analysis & Recommendations
See exactly what you need to charge to cover costs, hit your target margin, and project annual profits. Compare your current fee against break-even and recommended prices side by side.
- Break-even fee calculated automatically
- Target profit margin slider (5–50%)
- Annual profit projections
- Clear warnings when fees are too low
Fee Comparison
Break-even
£4.36
0% margin
Target (20%)
£5.45
£2,340/yr
Your fee
£5.50
20.7% margin
Your fee is above target. Projected annual profit: £2,450
Everything You Need to Price Delivery Right
Built with real florist input to handle the nuances of delivery costing across different regions and business models.
Regional Support
UK, Ireland and US defaults with automatic unit conversion. Miles or kilometres, litres or gallons, pounds or euros, all handled for you.
Electric Vehicle Support
Running an EV delivery van? Switch to electric mode and enter kWh efficiency and charging costs for accurate calculations.
VAT Handling
VAT-registered? The calculator strips VAT from your delivery fee to show true net revenue. Override rates for different VAT scenarios.
Loading Time Included
Don't forget the time spent loading the van. Include loading minutes per run to capture the true driver cost before wheels turn.
Failed Delivery Buffer
Factor in redelivery attempts. Set a failed delivery rate (5–10% is typical) to ensure fees cover occasional second trips.
Carbon Offsetting
Want to offset your delivery emissions? Add a carbon offset rate per tonne and see the cost rolled into your delivery calculations.
Built-in Sanity Checks
The calculator flags inputs that don't add up, so you can trust the numbers it gives back.
Average speed too high
~45 mph seems fast for deliveries. Check time or distance inputs.
High deliveries per run
25 deliveries/run is very high. Is this accurate?
Rural delivery rate
4 deliveries/hr is high for rural areas.
Warnings appear automatically when inputs seem unrealistic
When to Use the Delivery Profitability Calculator
From daily sanity checks to annual planning, this tool fits into your workflow wherever delivery pricing matters.
Setting New Delivery Fees
Opening a new shop? Expanding your delivery radius? Use the calculator to set fees that cover costs from day one instead of guessing and adjusting later. Once your fees are set, the Digital Florists platform plans your delivery runs and tracks every drop.
Reviewing Free Delivery Thresholds
Should free delivery kick in at £40 or £60? Run the numbers to see whether your average order value covers delivery costs at different thresholds. Pair it with the Operating Cost Calculator so the threshold reflects your full overheads, not just the run.
Peak Week Planning
Valentine's and Mother's Day bring more deliveries but also more costs. Model higher runs per week to see if your fees hold up under peak volume.
Vehicle Change Decisions
Thinking about switching to an EV or upgrading your van? Compare owned vs leased, petrol vs electric to see the impact on cost per delivery.
Frequently Asked Questions
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Open the toolReady to price delivery profitably?
Use it to check whether your delivery fees and routes are profitable before you launch them.
Built by working florists.